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Monday, May 13, 2013

Target Teams With Facebook

In AdAge:   Always looking for ways that big social media can leverage their participants, and this one is interesting.  In particular how online can drive in store.  " ... Target has partnered with Facebook to build a new digital discounts program, called Cartwheel, that promises a "whole new spin on saving." The tool, which is somewhat reminiscent of Facebook's ill-fated Beacon initiative, automatically posts messages to users' feeds when they claim deals. ... " 

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