Does Gamification Work?

In K@W:  A look at the evidence. Everyone agrees that games are engaging, and they can be designed,  built and delivered.  They can get you to a place where your presence has value.  But can the concepts in games be built into things that people dislike?   Our own experience is yes.  But its about culture, context and design.   Technology is only a framework.  Not necessarily easy.   Good piece.  (See the next article in the tag below for an alternate view)