In Forbes, by Steve Banker: Further examination of the evolution of the Business Sphere. The control tower metaphor is new to me, with an implication of more real time operations. Interesting numbers included.
" ..... They are looking for a “fully interconnected platform” that delivers “holistic optimization.” If they can get to a “real-time instrumented supply chain,” P&G believes the upside is a 1-2% sales increase, 2-5% margin improvement, and 5-10% improvements in asset utilization. (See Procter & Gamble Speaks at the 3PL Summit).
But what could a real-time instrumented supply chain actually be? Some hints are starting to emerge. One thing it appears to mean is a cross functional control tower that exists in a “visually immersive data environment.” P&G does not call it a control tower, they call it a Business Sphere. But if you read the description, and look at some pictures, it sure looks like a control tower environment. ... "
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