In Copyblogger: Using rule of three to create engaging content.
" .... It’s no accident that the number three is pervasive throughout some of our greatest stories, fairy tales, and myths.
It’s also no coincidence that some of the most famous quotes from throughout history are structured in three parts, nor is it surprising that the Rule of Three also works wonders in the world of comedy. It all comes down to the way we humans process information. We have become proficient at pattern recognition by necessity, and three is the smallest number of elements required to create a pattern.
This combination of pattern and brevity results in memorable content, and that’s why the Rule of Three will make you a more engaging writer. .... "
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