A long time advertising colleague of mine, Norm Levy, who pioneered a number of marketing techniques now used broadly, has published a book called Rhymes for our Times. We worked in the same mega advertising enterprise. I had seen him present some of his work in Cincinnati a few years ago. Wry-fully appropriate for our times. See more about it and order it here.
' ... Rhymes for Our Times is an anthology of light verse extensions of actual headlines that have appeared in newspapers, magazines, or on the Internet. For more than 50 years, Norm Levy has been intrigued with headlines, referring to them as thought marshmallows easy to swallow, but with a core of substance. From headlines containing quirky puns to serious obituaries, Mr. Levy has added wry commentary in this delightful collection of humorous verse ... "
Saturday, May 01, 2010
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