Retired from Procter & Gamble after 27 years. Now consulting extensively. Background in mathematics, working on a wide variety of modeling, supply chain, analysis, expertise, business intelligence and social media applications.
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Joel Rubinson of ARF on Putting Marketing in the Hands of the Shopper, about Modiv's in aisle scanning system in use at Stop&Shop and being shown at NRF. Recall that we helped in the design evaluation of this system in laboratory stores. Shoppers were enthused about its application in the aisle. See many previous posts here about Modiv.
1 comment:
You are a singular observer of this space and I love it!
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