More on Echo Look

Had not heard about Amazon's Style Assistant, called Amazon Look for a while.  Of interest because we also examined many 'style' assistants here over the years.   Still unclear how well this would work.   Intrigued by the approach.   Looking for a usage review to see how this works in place.

Amazon’s Echo Look style assistant gets a little bit smarter
More fashion from the all seeing eye
By Thuy Ong    @ThuyOng   in the Verge

Amazon has rolled out several new features for its Echo Look “style assistant” including a new collections tool, curated content from Vogue and GQ, and voice profile support. The Echo Look is a camera that takes full-body length photos to catalogue your outfits in a “Look Book” and suggests fashion recommendations through machine learning. It also has a shopping element that suggests fashion items from (of course), Amazon.  ....  " 

Under the new Collections tool in the Echo Look app, users can now organize their clothing catalogue by options including color, item, and occasion. The feature also allows users to create customized lists to organize their looks for a weekend away or what to wear to a music festival. Amazon says the feature automatically creates collections for favorites, videos, camera phone photos, seasons, and even weather. ... " 

Fashion AI by Alibaba

Examined the use of this kind of in store technology to engage. Personalization and privacy were key aspects.   But we also discovered that the environment of such interactions had to be carefully controlled.

Alibaba’s AI Fashion Consultant Helps Achieve Record-Setting Sales

AI will blur the line between online and offline retail.

by Yiting Sun in Technology Review

In the third floor of a shopping mall in the heart of Shanghai last week, Xiaolan He, a woman in her 50s, took an olive-green down jacket to a fitting room. To her surprise, she found a screen about the size of a large poster on the wall. It recognized the item of clothing in her hands through a tiny sensor embedded in the garment, and showed several options for matching items that she could flip through like a photo album. The screen, and the system that powers it, make up FashionAI—which essentially became He’s personal stylist.   .... "