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Showing posts with label Imperson. Show all posts
Showing posts with label Imperson. Show all posts

Saturday, February 13, 2016

Teaching AI Chitchat

Is it important to make AI more human?  That was part of what we attempted in our 'big' idea.  Have a piece of ad equity talk to you conversationally, and you can engage them.  Did not work then, but technology has improved. Is being clever better than being smart?   A key intelligence module of the re-emergent chatbot.   In CACM:  The power of chitchat.

Tuesday, January 19, 2016

Miss Piggy and Imperson Chatbots

Marketers see Chatbots as a means to engage with Virtual Assistants. Facebook's Messenger is an example mentioned here before. How does personality create engagement to deliver intelligence and services? Imperson from the Disney Accelerator is an example of how this is being done. We did this with Mr. Clean. Is this relevant beyond marketing? I think so. Miss Piggy is a sample chatbot you can explore. Link here.