/* ---- Google Analytics Code Below */

Monday, May 28, 2007

The New Influencers

I just completed Paul Gillin's new book on blogging success stories: The New Influencers : A Marketers Guide to New Social Media. Robert Scoble says that the book is an excellent followup of blogging success stories to his book, The Naked Conversation.

I agree, this book is a much more balanced than Scoble's Naked Conversations, while covering much the same territory. The concentration on specific influencers, and how they come to influence with this technology is a good orientation. Gillin takes much more of a marketing view of the subject. He includes some negative examples where blogging was misused. He also has the advantage of being a year later, with more up-to-date examples, and covers podcasting in more detail as well. He addresses the use of wikis, but I wish he had addressed the issue of engaging people to contribute wikis as well as other social media. This is not a how-to book, but an argument why you should consider using blogging and related technologies. I see it as a good replacement for previous general books on the subject. No coverage of internal blogging. The book's site has some bonus material. See also Paul Gillin's blog.

1 comment:

Anonymous said...

Do You interesting how to [b]Buy Viagra per pill[/b]? You can find below...
[size=10]>>>[url=http://listita.info/go.php?sid=1][b]Buy Viagra per pill[/b][/url]<<<[/size]

[b]Bonus Policy[/b]
Order 3 or more products and get free Regular Airmail shipping!
Free Regular Airmail shipping for orders starting with $200.00!

Free insurance (guaranteed reshipment if delivery failed) for orders starting with $300.00!

Generic Viagra (sildenafil citrate; brand names include: Aphrodil / Edegra / Erasmo / Penegra / Revatio / Supra / Zwagra) is an effective treatment for erectile dysfunction regardless of the cause or duration of the problem or the age of the patient.
Sildenafil Citrate is the active ingredient used to treat erectile dysfunction (impotence) in men. It can help men who have erectile dysfunction get and sustain an erection when they are sexually excited.
Generic Viagra is manufactured in accordance with World Health Organization standards and guidelines (WHO-GMP). Also you can find on our sites.
Generic [url=http://viagra.deutafilm.ru]buy generic viagra online in canada[/url] is made with thorough reverse engineering for the sildenafil citrate molecule - a totally different process of making sildenafil and its reaction. That is why it takes effect in 15 minutes compared to other drugs which take 30-40 minutes to take effect.
[b]Viagra Dosage Level
Viagra Or Kamagra
search viagra viagra find generic edinburgh
cialis levitra market sales viagra
is viagra safe
viagra dosage effects
find sites computer shop viagra free
Even in the most sexually liberated and self-satisfied of nations, many people still yearn to burn more, to feel ready for bedding no matter what the clock says and to desire their partner of 23 years as much as they did when their love was brand new.
The market is saturated with books on how to revive a flagging libido or spice up monotonous sex, and sex therapists say “lack of desire” is one of the most common complaints they hear from patients, particularly women.