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Monday, December 11, 2006

Coke Teams with YouTube

About Coke's Wishcast effort:
Coke Taps YouTube For Video Card Campaign
" ... COCA-COLA IS TEAMING UP WITH YouTube for a new joint marketing effort--one that doesn't involve Mentos or exploding Diet Coke bottles. Instead, Coke is sponsoring a page on YouTube that enables users to select or create their own holiday video "cards" to send to friends and family ..."
Here former P&G I-Marketing manager Tim Kopp of Coke invites you with a (rather wooden) video. Will follow this to see if it takes off.

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