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Friday, August 07, 2015

Programmatic Advertising Displays in Europe

Interesting note because it looks at the attitude to digital displays.  Predicts that they will be increasing in Europe.   My own observation is that I have not being seeing increases of their use in the US lately.  Anyone have any numbers?    Is it because of the ubiquity of the smart phone you do not want to give attention to external screens?  

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