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Tuesday, August 18, 2015

Designing Innovation

We designed and delivered innovation centers.  Then replicated them all over the world, at varying scales.   Interior spaces, offices really.   Now we are seeing innovation districts popping up,   Exterior spaces, with architecture as a primary goal.  Inspirational, yes, but do they deliver creative new ideas? Only if they include creative process,   Too easy to have all the processes fall into just impressing your customers.  No goal to create new value.   " ... Can You Design Innovation? Innovation Districts are popping up all over the country, but will they work?   ... " 

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