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Wednesday, August 26, 2015

Making Smarter Long term Decisions

In K@W:   A classic issue.  And with the rocking of the market lately, an important one.

If we were rational, we would make choices based on our long-term goals, not our short-term desires. Spoiler alert: We’re not, and we don’t — which can present real dangers to us as individuals and as a society. But recent research from Wharton operations and information management professor Howard Kunreuther and Elke Weber of Columbia University suggests that it’s possible to hack our decision-making processes for the better. Their working paper is titled, “Aiding Decision Making to Reduce the Impacts of Climate Change.”

In an interview with Knowledge@Wharton, Kunreuther talks about the flaws in our thinking that lead us to ignore major long-range problems until they become imminent disasters, and how, with the right incentives and strategies, we could be nudged into wiser behaviors.  ... " 

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