Can Amazon Make Machine Learning More Accessible?

In DataNami:

First we had IBM Watson Analytics, then Microsoft launched Azure Machine Learning. With last week’s launch of Amazon Machine Learning, the e-commerce giant is the latest tech giant to attempt to democratize the development and use of machine learning models and make the technology useful to people who aren’t data scientists.

“Have you noticed how applications seem to be getting smarter all the time?” Amazon says in a video on its website. Banks alert you when there is a suspected fraudulent transaction in your account, and stores make recommendations of new products that are similar to ones you previously purchased. “These are examples of ways you can use a technology called machine learning.” ... '