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Tuesday, February 07, 2012

Hand Scanning at Fresh & Easy

More on another test of shopper barcode hand scanning to improve the checkout process and provide targeted promotions.    Note this uses dedicated devices rather than smartphones.    The same system was tested at AHold.  We experimented with related systems.  Here at Fresh & Easy, a subsidiary of Tesco in the US.

From the comments, more details.

1 comment:

Clive Black said...

Here's the original article where Supermarket News says they picked it up. Much more detailed.