Wednesday, August 26, 2009
Mining the Web for Feelings
In the NYT: Mining the Web for Feelings, Not Facts. The article is a bit thin, but worth reading. Another favorite topic of mine since the early days of linking directly to consumers with what was then called 'content analysis'. What we have now is many more consumers engaged and they ability to talk back if we want to. More statistics indeed. The algorithms are progressing, but are not very much more advanced.