Find this publication by PRI very interesting and worth following. What, nothing is being called AI here?
The most recent edition of the Journal of Retail Analytics is available for free download below. Articles in the 3Q 2017 issue include:
Consumers are the Real ‘Things’ in the Internet of Things by Stuart Armstrong, Group President, ComQi; Sean Anderson, Director of Interactivity, Six Flags Entertainment; Max Stevens-Guille, CTO, ComQi; Luke Wilwerding, Director of Retail Solutions, ELO Touch Solutions; Aaron Kleinhandler, CEO, Spectrio, LLC; and Michael Rocha, Director of Creative Solutions, Panasonic.
Digital Experience is the On-Location Element of Customer Experience by Garry Wicka, Head of Marketing, LG Electronics.
Evidence of the Value of Consumer Engagement Via Branded Apps from Spiegel Research Center, Northwestern University.
Insights into Deploying RFID Systems in Retail – A conversation with Karl Bracken, Senior Vice President, Supply Chain Transformation, Target; Marshall Kay, Partner, RFID Sherpas; Rene Saroukhanoff, Senior Director, Global Merchandise Planning, Reporting & Analytics, Levi Strauss; and Allan Smith, Former Senior Vice President & CIO, Lululemon Athletica.
The Apple Store Versus the Microsoft Store: Using Retail Analytics to Measure Customer Behavior Case Study (Part 2) by Josh Garcia, Palo Alto College; Wanda Goodnough, University of the Rockies; Charelle Lans, Mars Petcare U.S.; D. Anthony Miles, Miles Development Industries Corporation; Pantea Shakibkhoo, Supersonic Inc.; Aimy Steele, University of North Carolina at Charlotte; and Edward Wiggins, Orbis Novitas Solutions, LLC.
Why Effective Content on Digital Signage Drives Sales at Retail by Philip M. Cohen, CEO, Cannabis Medical Network Holdings. .... "
Showing posts with label PRI. Show all posts
Showing posts with label PRI. Show all posts
Tuesday, October 24, 2017
Sunday, January 15, 2017
Benefits of RFID Data in Retail
Recently received, quite interesting. 75 pages based on Macy's data.
From the Platt Research Institute.
The new PRI Working Paper, Quantifiable Benefits and Analytical Applications of RFID Data, analyzes historical data provided by Macy's related to its RFID program. RFID technology provides unprecedented visibility into the location of retail merchandise and, therefore, provides benefits that may include reduced inventory requirements, enhanced omni-channel fulfillment, influence sales, improved customer satisfaction, reduced markdowns and labor costs, as well as improved supply chain coordination. ... "
The research detailed in this 75-page Working Paper is focused on four Use Cases:
Display Audit.
Inventory Accuracy.
Single Unit Fulfillment.
Back to Front.
The use of RFID technology in Macy's Stores has resulted in improved display compliance, inventory accuracy, and making single merchandise units visible and available for sale.
"To our knowledge, this is the most extensive set of data made available on the quantifiable attributes associated with RFID within a retail store," said Steven Keith Platt, Director and Research Fellow, Platt Retail Institute, and Research Director, Retail Analytics Council, Northwestern University. "We would like to thank Macy's for its ground-breaking work with item level RFID and its participation in this study." .....'
From the Platt Research Institute.
The new PRI Working Paper, Quantifiable Benefits and Analytical Applications of RFID Data, analyzes historical data provided by Macy's related to its RFID program. RFID technology provides unprecedented visibility into the location of retail merchandise and, therefore, provides benefits that may include reduced inventory requirements, enhanced omni-channel fulfillment, influence sales, improved customer satisfaction, reduced markdowns and labor costs, as well as improved supply chain coordination. ... "
The research detailed in this 75-page Working Paper is focused on four Use Cases:
Display Audit.
Inventory Accuracy.
Single Unit Fulfillment.
Back to Front.
The use of RFID technology in Macy's Stores has resulted in improved display compliance, inventory accuracy, and making single merchandise units visible and available for sale.
"To our knowledge, this is the most extensive set of data made available on the quantifiable attributes associated with RFID within a retail store," said Steven Keith Platt, Director and Research Fellow, Platt Retail Institute, and Research Director, Retail Analytics Council, Northwestern University. "We would like to thank Macy's for its ground-breaking work with item level RFID and its participation in this study." .....'
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