Upselling and cross-selling your travel product not only optimizes profits but also enhances your customer’s travel experience and loyalty. Getting it right is a huge opportunity for revenue managers and marketers to engage customers and drive higher revenues, but where do you begin?
In this short but insightful presentation Jeremie Catez, Director Revenue & e-Commerce, Novotel NY Times Square, discusses:
* The differences between upselling and cross-selling and the opportunities presented by both
* When and where travelers want to see ancillary services
* How to use predictive analytics to reach travelers with timely and personalized offers ...
I hope you find it useful to your projects! Kind regards ... julia@eyefortravel.com
( Requires providing registration information )
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