Monday, June 11, 2012
Put the Where into Analytics
An important point in this general overview of the integration of Business Intelligence and Geographical Information Systems. GIS is a database with geographical components. We were early users of this concept, where the Geo aspect of the data came from addresses, inferred location and even satellite sensors. Now we have much more of this kind of information, with information coming from many more sensors. I suggest further that it is further useful to flip the leverage and make sure to also put the Analytics into the Where. That allows you to build improvement into the gathered data.