I read this in preparation for several invited talks about the intersection of Big Data, visualization and analytics. This is an excellent, largely non-technical view of this exploding area. In particular I like how it addresses the integration of analytical expertise to businesses. That advice can be used whether your data is 'big' or not. Also intriguing was his description of an 'analytics innovation center' and how teams can be used to staff and empower this idea. Good thoughts there .... we implemented aspects of this in the enterprise, where the centers were set up to address particular kinds of data for functional parts of our enterprise. That was done because the ready access to specific data sources and subject matter expertise was key to making the idea work
This book is a great introduction to the subject. Managers should read it. All technology areas like this exist on quickly shifting ground ... but this is a case where the analytics part is not shifting as quickly, and can often be used in a plug-and-play way to address business process improvement. So this will be useful for a long time to come, when integrated with other online and vendor resources that keep you up to date. Also many and varied industry examples. I will follow up with more points of view from this book.
No comments:
Post a Comment