/* ---- Google Analytics Code Below */

Wednesday, December 31, 2008

Wal-Mart and Prism

Ad Age reports on Wal-Mart's pulling out of Prism. They " ... decided not to participate in the national syndicated service "consistent with their internal data-sharing policies." ... . Other major retailers and manufacturers in the test are continuing to participate. Good article which includes concerns about how this data could change the retail industry. Previously about Prism.

No comments: