Persuasive Technologies

Long-time correspondent BJ Fogg of Stanford sends along an alert on his upcoming conference, quite interesting. See also his Captology site.

" ... PERSUASIVE 07 - The Second International Conference on Persuasive Technology

26-27 April 2007, Stanford University, Palo Alto, California
Can a web site persuade you to be politically active? Can a mobile phone motivate you to exercise? Does instant feedback on gasoline use change how people drive? Do online rating systems inspire people to behave better online?

PERSUASIVE 07 will focus on how digital technology can motivate and influence people. This event will bring together researchers, designers, and developers interested in computers designed to change human attitudes and behaviors in positive ways. Key themes of PERSUASIVE 07 include health, education, sustainability, productivity, social relationships, trust, credibility, ethics and more. Technologies of interest include web sites, mobile phones, video games, and electronic devices, among others ..."