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Sunday, December 31, 2006

Consumers and CPG Search

Short article with stats about how consumers use search for Consumer Package Goods (CPG) products. Package goods like those found in a grocery store, are smaller investments, and thus considered less likely to be the subject of internet search. This piece suggests that search is still important for CPG choices.

1 comment:

Anonymous said...

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articles from the web site or do I need some kind of permission?. I'm writing a school project.

Ethan