Coke Taps YouTube For Video Card CampaignHere former P&G I-Marketing manager Tim Kopp of Coke invites you with a (rather wooden) video. Will follow this to see if it takes off.
" ... COCA-COLA IS TEAMING UP WITH YouTube for a new joint marketing effort--one that doesn't involve Mentos or exploding Diet Coke bottles. Instead, Coke is sponsoring a page on YouTube that enables users to select or create their own holiday video "cards" to send to friends and family ..."
Monday, December 11, 2006
Coke Teams with YouTube
About Coke's Wishcast effort:
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