We are delighted to invite you to attend an exclusive presentation by Martin Lindstrom on his bestselling book, Buyology – Truth and Lies about Why People Buy, and Gary Singer, CEO of Buyology Inc., on real world neuromarketing research case studies for advertising, concept/product development, packaging and media optimization. We look forward to a lively dialogue about the implications for consumer insight, design, innovation and brand strategy.
When: 9:30-11:30 a.m., January 14
Where: Brandimage - Desgrippes & Laga, 644 Eden Park Drive, Cincinnati, Garden Level
Parking: Available on street and under building
For more info: Contact Julie Anixter at firstname.lastname@example.org
BRANDIMAGE, Desgrippes & Laga has a unique strategic alliance with global brand futurist and author Martin Lindstrom, and with Buyology Inc., that will benefit our clients ...
Insights into why people buy from Buyology, the book
Buyology: Truth and Lies about Why People Buy by Martin Lindstrom, answers one of the most provocative questions of our time: Why do people buy what they buy? The book is already well on its way to being the definitive thought leadership on how neuroscience will impact business as the science and research technologies evolve. How can we more effectively understand and honor customers' unmet needs and preferences, and create products and brands that will satisfy those preferences and influence purchase? What does this mean for our current economic climate? ...
Monday, January 05, 2009
Buyology Presentation in Cincinnati
If you are in the Cincinnati area join us. I will be there.