Social Media Invades the Inc 500

Roland Piquepaille has a blog that examines corporate blogging, in a recent post he mentions a study on corporate social media: ' ... I introduced you to the research work of Nora Ganim Barnes, Director of the Center for Marketing Research at the University of Massachusetts Dartmouth. Now, with her colleague Eric Mattson, she has just completed a study of the Inc. 500 and their use of social media. Their report is aptly named "The Hype is Real: Social Media Invades the Inc. 500." ...'. - Here is a link to the full pdf of the study.