New Influencers

Paul Gillin, who I met at a recent SNCR meeting, is coming out with a new book: The New Influencers, to be published in the spring of 07. He has some drafts of chapters you can read now, including profiles of his influencers. He also has an interesting blog on social media. In that blog he outlined some of a conversation we had a few weeks ago about internal blogging at P&G. The same post provides some useful other comments on internal corporate blogging. He is an insightful guy who is worth keeping track of.