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Monday, February 01, 2021

Google and Ford Sign Deal to Put Android into Car, onto Plant Floor

Perhaps unexpected partnership.  Recall we recently mentioned that Ford was the leader in Self Driving Car patents.  We worked with Ford and they were impressive in analytics/data analytics utilization.  The mention of in car Android method should also spread the use of voice and AI more widely un cars.  

Google Snags Ford Cloud Partnership in Coup Over Microsoft

Deal includes Google license fees for every Ford and Lincoln car sold starting in 2023

By Nico Grant, February 1, 2021, 11:00 AM   in Bloomberg

Google signed a six-year deal with Ford Motor Co. that will bring Android technology to the automaker’s cars and cloud services to its factory floor, in a triumph for the internet giant over rival Microsoft Corp.

Google Cloud Platform will be Ford’s “preferred cloud provider” and the partners will form an innovation team called Team Upshift to jointly work on future projects, the companies said Monday in a statement. Ford dashboard infotainment screens will be powered by an Android operating system starting in 2023 and the automaker will adopt Google’s artificial intelligence and data-analytics technology.

The companies did not disclose the value of their deal, but Google will receive revenue from cloud services as well as a Google apps and services licensing fee for every Ford and Lincoln vehicle sold starting in 2023.

Thomas Kurian, chief executive officer of Google Cloud, is trying to sell the Alphabet Inc. company’s computing and storage services through broad strategic partnerships. Fresh off a multiyear alliance with Deutsche Bank AG announced in December, Google has snagged Ford, a longtime Microsoft client. Google will need to continue accumulating these types of customer wins to catch cloud market leaders Amazon.com Inc. and Microsoft.  .... " 

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